LTA Wimbledon Tennis Zone
EXPERIENTIAL GRAPHICS 2017
We were tasked by the LTA to create a ‘Garden Party’ themed Wimbledon Tennis Zone for the LTA British Tennis stand at the 2017 Wimbledon Championships.
The theme design would be applied to a range of large format panels arranged on the outer entrance to the stand and inner walls.
The stand would be an interactive experiential engagement site, featuring fun tennis based activities primarily used by tourists, and visitors of the Wimbledon Championships – mostly bored kids and people escaping the rain!
The final designs captured the essence of all things Summery and fun in a Garden Party setting with styling appropriate for the pedigree of The Championships.
Location + Prop Sourcing/Creation
Large Format Graphics